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C4L_TOURINGGUIDE_INTERIOR_MOCKUP_collage.png
touring guide
curriculum brochure design
GUIDE DESIGN

A redesign of the current touring guide, which was a one-stop-shop for all information related to this curriculum. This guide was to be distributed to institutions that are possibly purchasing it for their school or district.

 

This piece needed to guide the user through all of the typically unattractive data of Connect4Learning®. The original touring guide was very copy heavy and I wanted the redesign to be more graphic-driven while also utilizing white space.

I evolved this piece to have a more modern identity by using sharp points for photos, relaxing the data-driven and institutional feel of the existing designed guide, and utilizing the brand's geometric shapes in a more prominent way.

project vibe

more use of photos and graphics to create a more visually appealing guide

specs

8.5" x 11", full color, 24 pgs.

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